>>Maybe we can do self-driving cars,
or flying cars.>>You just sit in the car,
and it drives for you.>>They might look like a spaceship.>>Like it’s gonna have TVs in the back
and stuff like that for kids to watch.>>It has to have good head restraints.>>If you feel like you’re in trouble,
you could put a bubble shield on it.>>Yeah!>>I’m afraid of driving a little bit because the accidents that happen.>>Maybe we can make the cars out of rubber.>>Maybe you can make the whole car
turn into an airbag when it crashes.>>If you’re to get into a car accident,
your car would heal.>>I just want cars to be safer. No accidents.>>That’s what my car is gonna be all about. [music]
>>Anchor: There’s a new crash test designed to make cars even safer.
>>Anchor: A newer kind of crash test.>>Reporter: Today the Insurance Institute
releasing stunning…>>Adrian Lund: Vehicles are as safe today
as they’ve ever been – much safer in fact. People probably don’t remember this,
but back in the 60s we were killing more than 50,000 people a year on our nation’s highways.
That’s now down to a little over 30,000. And that’s due to the actions
of a lot of different people. The National Traffic Highway Safety Administration,
other safety advocacy groups, and the insurers who support the
Insurance Institute for Highway Safety.>>Anchor: Cars and SUVs are getting safer
>>Reporter: To make the safest car list today.>>Reporter: Cars are getting so safe.
>>Lund: The Institute has been focused at our Vehicle Research Center on crashworthiness. That is how well vehicles protect
you in the event of a crash. Our tests have encouraged huge
improvements in vehicle design. But there is still more work to do. [music]>>Engineer 1: Test will commence in 4 seconds, 3, 2, 1.>>Lund: Now we enter an exciting new phase for IIHS research – helping to
identify what works and doesn’t work to prevent crashes in the first place. [music] The new expanded research facility will give the Institute the opportunity
to evaluate emerging new technologies that have the potential to reduce motor vehicle
crash injuries and deaths to virtually zero.>>David Zuby: One of the big questions
in the future is how the automakers design driver assistance systems
and crash avoidance systems in ways that drivers can use effectively. We’re already rating automatic
emergency braking systems [braking] Now we’re looking at how well those
technologies identify pedestrians. We’re developing a program that will
encourage automakers to offer headlights that provide more usable light. And we’re creating sophisticated robot tools that, using our local GPS network,
can precisely maneuver test vehicles and targets around our test tracks. As automakers introduce more
innovation and automation, we are now ready
using our advanced testing equipment, our expanded test track,
and the massive covered test track to conduct research, year round, that
will provide important consumer information and influence vehicle design.>>Lund: I think the future is very exciting
for the kids that are growing up now. What you’re going to see over the next few
years is more and more of this advance technology. Systems that help the driver
do the right thing. And with our new facilities and test equipment,
we’ll be able to assess the effectiveness of these systems.
>>Engineer 2: This is a coordinated test.>>Engineer 3: Locata quality is good.
>>Lund: What’s going to be important in all that is to understand how does the driver…
>>Engineer 3: I see 9 satellites.>>Lund:…respond to a vehicle that knows
more and more and is ready to take action for them.
>>Engineer 2: Starting test.>>Lund: We don’t know whether people will
find that acceptable.>>Engineer 3: Starting log and launching test.>>Lund: We don’t know if they will
try to defeat it.>>Engineer 2: Vehicle A on course A.
>>Lund: And we also don’t know exactly how well it will act physically in the kinds
of circumstances where crashes occur.>>Engineer 2: Headings are good.>>Lund: Those are the kinds of circumstances we hope to be able to reproduce.>>Engineer 2: Launch server. [music]
>>Lund: Our role is to develop the knowledge that promotes better highway safety policy,
that promotes more protective vehicles, and in the future that will promote vehicles
that don’t crash in the first place. The idea here is vision zero. That is that
there are no deaths from motor vehicle crashes.>>I want to be in the safest car
when I’m driving. Safest car.