Selling Used Cars : How to Sell a Used Car For Profit

Selling Used Cars : How to Sell a Used Car For Profit


The topic we’re going to talk about today
is how to sell used cars for profit. Obviously you know what profit means. It’s anything
over and above than what you own it for. So if you own a vehicle for $7,000, if you sell
it for eight, there’s $1,000 of profit. Now how do you do this? How do you sell a used
car for profit? Obviously you’re going to want to know what you’re customer wants to
do and where they’re at price-wise. You’re going to have to build and justify a price.
So value is most important. You’re going to want to show them every in-and-out of that
vehicle to justify the price that you want. You can always negotiate down, but you cannot
negotiate up. Remember that. So a Kelley blue book is really going to help you out with
this. You can get this online at carpower.com, kelleybluebook.com. There’s a lot of resources
out there for you to get a value on that vehicle. But more importantly, you have to build that
value. So we talked about presentations before. Presentations are important. You have to build
value to justify a price, to justify profit. Do not let go of what you own it for. You
cannot lose money. You have to build value and justify a price to get the profit you
need.